The enduring intrigue surrounding artificial intelligence (AI), from classics like The Terminator to The Matrix, is set to evolve significantly in Australia by 2025. However, experts predict that AI’s integration into daily life will be subtle rather than dramatic. Primarily, it will continue to streamline routine tasks and assist with budgeting in supermarkets.
In the realm of e-commerce, AI is anticipated to enhance customer experiences through personalisation, alongside the proliferation of customer service chatbots. Nonetheless, some experts caution against over-reliance on automated systems, noting that many consumers still prefer human interaction.
Within traditional retail settings, AI innovations will begin testing in Melbourne starting January 2025. While AI is unlikely to replace jobs outright, it is expected to modify specific roles, particularly those involving repetitive tasks, thereby freeing up employees’ time for more strategic work. Nevertheless, the well-being of workers must remain a priority, as highlighted by RMIT’s Dr Emmanuelle Walkowiak.
Moreover, a potential surge in training programmes is anticipated to help employees adeptly navigate new AI tools. Job recruitment will also see AI’s presence grow, with a significant increase in AI-generated applications noted. Seek’s Grant Wright emphasises that when used wisely, AI can improve job applications, ensuring candidates still maintain authenticity in their submissions.