Just Group has announced the closure of its customer loyalty initiative, Just Shop Rewards, effective from June 30. This decision comes as the company prepares to integrate with the well-known department store chain, Myer. Following the closure, customers will transition to the MYER one loyalty program starting August 1.
This shift will impact several popular brands including Dotti, Jacqui E, Jay Jays, Just Jeans, and Portmans, covering both in-store and online purchases. Current participants in the Just Shop Rewards program can continue to earn points until the end of June, with any accrued benefits remaining valid until July 26.
Customers were notified of these changes via an email sent on Friday. The communication reassured members that their loyalty would carry over: “As a valued Just Shop Rewards member, we’ll join you to MYER one, so you can continue to treat yourself when you shop at Just Group brands.”
Further details reveal that members will receive a separate email to finalise their MYER one membership, enabling them to access the program’s benefits. However, customers who prefer not to join the MYER one program can opt out by reaching out directly to Just Group.
This transition marks a significant change for loyal patrons of Just Group’s brands, streamlining their shopping experience under the expansive MYER loyalty umbrella.