Netflix has recently announced a price increase for all its plans in Australia, affecting subscribers across the board. The standard plan that includes ads has seen a substantial rise from $7.99 to $9.99 per month, translating to an annual increase of $24. Similarly, the ad-free standard subscription has increased by $2, bringing its cost to $20.99 monthly. The premium plan, which is the highest tier offered by Netflix, has jumped by $3, now priced at $28.99 per month.
In addition to the increases in subscription costs, Netflix has also raised the fees for adding extra members to accounts. The price to add a user to the ad-supported plan now stands at $6.99, up from $5.99, while the fee for adding an extra user to the ad-free standard plan has risen to $8.99 from the previous $7.99.
These adjustments come on the heels of a significant price change implemented in May 2024, which has resulted in a staggering 43 per cent increase for the cheapest plan in just over a year. The ad-free option has also seen a 25 per cent hike during the same period. Notably, Netflix had eliminated its $12.99 basic plan earlier in February, further intensifying the cost for users seeking an ad-free streaming experience.
As these changes roll out, it is crucial for subscribers to be aware of how the rising costs impact their viewing options. Many users may reconsider their subscriptions or explore alternative streaming services, especially with competition like Stan, owned by the publisher of this website, Nine.